I build brands for companies whose product is hard to explain.

Four times over, I've been the person a B2B and SaaS company hands its brand to, most recently at Stensul, where I took the rebrand from kickoff to a live site that grew monthly traffic from 20K to 55K visitors in three months. Before that: Emodo (an Ericsson company), Lotame (an Epsilon company), and Catalyst. I move between creative direction and hands-on execution across brand campaigns, product launches, and large-scale events, mentoring the designers and freelancers around me along the way.